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Mico's Hot Chicken
Project type
Restaurant Assessment | Franchising
Date
2020
Location
Houston, Texas
Client Objective: Evaluate the current operations and develop a roadmap for sustainable growth and franchising opportunities.
Our Work:
ROI Restaurant Consulting partnered with Mico's Hot Chicken to position the brand for expansion and long-term success.
Operations Assessment:
ROI conducted a comprehensive assessment of Mico’s existing operations to identify strengths, areas for improvement, and opportunities to optimize for scalability.
Growth Strategy Development:
Leveraging our findings, ROI crafted a detailed growth strategy, aligning operational practices, brand identity, and market opportunities to support expansion plans.
Franchise Planning:
ROI laid the foundation for franchising by creating a framework to ensure consistent quality, streamlined operations, and strong brand representation across future locations.
Results:
With ROI’s expertise, Mico's Hot Chicken gained a clear and actionable plan for growth, establishing the groundwork to expand their presence and successfully enter the franchising market.